Pininfarina details “Pura” design language for future cars, PF0 hypercar almost fully revealed

The new Pininfarina car brand spun off earlier this year from the Italian design house and coachbuilder of the same name is working on a handful of models, all of them high-performance electric cars to be targeted at ultra-wealthy individuals. Naturally, Pininfarina is turning to its parent company to craft the new look for the cars, a look that...

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