Mercedes-Benz in 2022 announced a new strategy of focusing on lower-volume but higher-margin vehicles, like those offered through its AMG and Maybach sub-brands. The strategy will also include the launch of a new Mythos series offering highly bespoke limited-edition cars. The first of these will arrive in 2025, Mercedes CEO Ola Källenius said...
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Friday, February 23, 2024
First bespoke model in Mercedes' Mythos series lands in 2025
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